Jensen and Company

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PARK CITY REAL ESTATE

tel Call : 435.901.8333

The Benefits Of Staging Your Home For A Successful Real Estate Marketing Campaign

February 5, 2018 by Jensen & Company

There are three basic ways homes reach the market: completely empty, lived-in, or staged. The ones which sell the quickest and above market value are typically staged homes. This is something we see frequently in our Park City real estate market. If you’re looking to list your home, give us a call. Brad Jensen specializes in selling property through out the Park City area. In the meantime, consider these basic types for staging your home.

Help Buyers To Easily Visualize Your Home’s Potential

A lived-in home shows the potential buyer what it would be like to live in your home, not their own. From family photos to piles of mail, buyers viewing your home will see you everywhere. It can create a narrow minded perception of the living space your home has to offer. An empty home can sometimes be too much for the buyer as well. Their minds will attempt to place furniture throughout the home as they view each room, but again, their perception of your homes potential is limited.

Once a house is staged, personal belongings and decor are removed, adding space while removing distractions. For example, instead of a living room with comfortable, oversized furniture and family photos, a staged room would have neutral furniture and no personal touches so that a potential buyer can clearly visualize their own belongings adding character to the room. They’ll also usually get to see furniture arrangements they wouldn’t have considered otherwise which allows them to visualize more possible uses for the space. Many sellers find their home much more spacious once staged, never realizing how much space their belongings took up.

Staging Conveys A Sense Of Welcoming Orderliness

Staging a home is a nonverbal way to convey to a buyer that the home is in good order. Like when you enter a hotel room, you expect a high level of cleanliness and order, with everything in its place. Homes which have been staged can convey the same impression with the potential buyer able to feel comfortable in the home and less concerned with potential damages.

Also, since staged homes have had basic cosmetic problems fixed — like wall marks removed, nail holes filled, walls painted neutrally and more — buyers will be more enticed with the turn-key condition of the home.

Attractively Staged Homes Are More Likely To Be Shown

If you can impress a realtor, then they can impress their client. By staging your home, your real estate is likely to be more impressive than a similar comp that has not been staged. Not only does home staging provide an excellent walk through experience, it makes for much better photographs and marketing tools.

We have years of real estate expertise here at Jensen and Company. Able to advise you on everything from when it is best to list your home to how to go about staging it for showings. If you are interested in selling a property and want the help of an experienced sales team, contact us today.

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About Jensen and Company

Brad Jensen has been a top realtor since 1988. In 2021, he was invited to join the prestigious International Luxury Alliance. The Alliance is an elite network of real estate professionals from key markets in the U.S. and abroad. Creating unique opportunities for his clientele to acquire some of the most sought-after real estate in the world. He is one of the most respected agents in Utah and would be happy to assist you in selling your home or buying a new home. It is Jensen and Company's goal to help make your real estate transaction as easy and stress-free as possible. Our blog has lots of great information and market intelligence to help you learn more about the Park City real estate market. Please contact us if you have any questions. We would be happy to assist you.

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1153 Center Dr Ste G200
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ftel Call : 435.901.8333

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  • About
    ▼
    • Testimonials
    • Our Videos
    • Contact Us
    • Blog
  • Search
    ▼
    • Significant Sales
      ▼
      • Luxury Mountain Living
    • Featured Properties
    • Property Search
    • Most Recent Properties
  • Park City
    ▼
    • Buy in Park City, Utah
    • Sell in Park City, Utah
    • Park City Homes & Condos For Sale
    • Park City Real Estate
  • Deer Valley
    ▼
    • All Deer Valley Real Estate
    • Deer Valley Homes & Condos For Sale
  • Communities
    ▼
    • Old Town
    • Thaynes Canyon
    • Lower Deer Valley
    • Deer Crest
    • Upper Deer Valley
    • Empire Pass
    • Aerie
    • Prospector
    • Park Meadows
    • Canyons Village & Colony
    • Sun Peak | Bear Hollow
    • Silver Springs
    • Old Ranch Road
    • Kimball Junction
    • Pinebrook
    • Summit Park
    • Jeremy Ranch
    • Glenwild | Silver Creek
    • Trailside Park
    • Promontory Area
    • Jordanelle Area
    • Midway | Charleston
    • Heber City
    • Kamas & Marion
    • Huntsville – SnowBasin
    • Red Ledges
  • Buy
    ▼
    • Deer Valley Real Estate
    • Park City Homes & Condos For Sale
    • Park City Real Estate
    • Deer Valley Homes & Condos For Sale
  • Sell
    ▼
    • Why Sell With Us
  • Discover
    ▼
    • Park City Events Calendar
    • Featured Attractions
    • Local Ski Resorts
    • Park City Local Vendors
    • Our Infographics/Resources